We are looking for an experienced Digital Marketing Executive to assist in the planning, execution and optimization of our branding and marketing efforts. The ideal candidate should have a passion for all things marketing and technology. Candidate should be well-versed in the concepts surrounding digital marketing and how the Internet can become a strong asset to securing growing revenue. Candidate should be tech-savvy and intuitive with great ideas to reinforce our marketing campaign.

Responsibilities

• Assist in the formulation of strategies to build a lasting digital connection


• Plan and monitor the ongoing company presence on social media (Twitter, Facebook, Linkedin etc.)


• Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness


• Be actively involved in SEO efforts (keyword, image optimization etc.)


• Prepare online newsletters and promotional emails and organize their distribution through various channels


• Provide creative ideas for content marketing and update website


• Collaborate with designers to improve user experience


• Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics etc.)


• Acquire insight in online marketing trends and keep strategies up-to-date.


• Proven experience as Digital Marketing Executive or similar role


• Excellent understanding of digital marketing concepts and best practices


• Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM


• Considerable knowledge of web analytics tools (e.g. Google Analytics)